Tuesday, September 19, 2017

Yangon start-up will launch maternity app with Ooredoo

On June 26th, Ooredoo Myanmar announced that, in partnership with the Yangon based company Ko Ko Tech, they would be providing a free maternal health app for all Ooredoo costumers following their network’s launch later this year.

Using the app, expectant mothers will receive three notifications per week in Myanmar language offering advice on how to keep themselves and their unborn children healthy.

The notifications will be tailored to each user’s specific phase of pregnancy. They will include messages like “Your baby is now the size of a date. Arrange to go the clinic for a check-up and for your iron and folic acid pills. Take these each day.”

The medical advice is being provided by the health INGO population services international, also a partner on the project.

In addition, the app will have a doctor locator service to help pregnant women and find doctors in their area.

The project has the potential to transform the lives of many young mothers in rural areas, whose access to prenatal healthcare is among the lowest in all of Asia.

“The country is seriously in need of digital solutions especially in … [the] health care sector,” said Ross Cormack, CEO of Ooredoo Myanmar. “We are very delighted and proud that Ooredoo Myanmar’s partnership with PSI and Koe Koe Tech will bring the most effective solutions.”

Ko Ko Tech was founded in 2012 by Dr. Yar Zar Min Htoo, a Myanmar citizen with degrees in medicine information technology, and

Michael Lwin, a Myanmar-American and former analyst with the Economist Intelligence Unit on Myanmar.